Digital Agencies Creating Hate With SEO For Profit | Project: Bullyish
- Lillee Jean
- 2 days ago
- 5 min read
Seo search. You'd think a girl who looks like me has no clue what that is.
In fact, I often get pegged as a daft redhead, and someone who has the farthest clue from fact about coding, and SEO.
That's my superpower. I am smart. I took coding classes in high school, and my life experiences have taught me a lot.
While starting Bullyish, and filming my award-winning documentary, I gathered a bunch of facts along the way. Today's Project: Bullyish is on how PR agencies utilize SEO, mob mentality, and digital platforms to weaponize campaigns.
Mob Mentality From Subliminals
If you ever go on a platform and see a repetitive usage of words such as "fraud", "fake", and "delusional", stop yourself. This abusive language is actually from the 90s "chans", which became westernized to the modern day "chat boards".
Internet culture is coming from these dark corners of the world. It is NOT the world, however.
Continuing on, now that an understanding of subliminal and normalized violent language is spreading, within these myriads of streams, videos, and "content", that most of the time falsely called "documentaries", you probably also came across an average-looking person, in frame, calling themselves a content creator. Each cookie-cutter video and stream will showcase stolen IP flashing before your eyes, with a "mission" to ruin someone. They're horrible, I am not, oh woe is me syndrome.
Or, you might have come across an untrained voice-over actor, presenting themselves off as just a humble "content creator" despite being a corporation, speaking with a "relatable" voice, telling you how awful someone is! Well, Congratulations. You've reached the content farms.
That's the first subliminal. I'm a normal person - so follow ME.
What Is A Chan?
These content farms, often referred to as "commentary chans" or Channels, are run by digital media agencies. Originally, "chans" were chat boards from the 90s that began in Japan and later evolved into radicalized Western boards used for spreading propaganda.
They produce low-quality "content" with stolen IP. It's fast and easy.
They produce en masse across channels, garnering millions of partially botted views, to profit in the hundreds of thousands. They create tons of false accounts to comment on one another to make it seem all real. Let's face it, unless someone is mega big entertainment-wise or politically, who is that person online? Who cares? Right. Nobody. So they need to create that "care."
The money from these corporations' streams and videos, is parceled out and goes into underground betting, gambling, and private gaming servers to continue "view" and "watch parties" to increase that circle of money.
This is where the mob mentality comes in.
See, if someone sees someone who looks maybe like them...or hears a voice that isn't classically trained, so they feel isn't gentrified, they can relate it to like picking up the phone with a friend. A trust develops. A false relationship harnesses.
"I can talk to that guy!"
That relationship is strategic and subliminal to grow that mob mentality.
These mass-produced, low-quality videos involve expenses for custom cover art, scriptwriting, and so-called "video editors," but it's all an elaborate charade. The issue with this charade is that these digital marketing agencies have their hands in unethical reporters and schemers looking to pay off their own personal debts, the easy way: hurting someone. It becomes a chain cycle.
The hiree needs to pay a bill; they need to do that comment for $5.00, or that disruption on the deep web for $100.00. Kids are at stake here, because many of the agencies GAME with CHILDREN. These kids do not know they're talking to people in their 30s, upwards to 60, they know they just got a game card for playing a playlist with hate videos, however. Who did they hurt? They're kids, they don't understand.
The Setup
If you can imagine an umbrella of a corporation at the top, then a digital agency, then a chain of average people who just go about their lives...post their dogs, the new bike they bought, that's THIS. To look real, like the real "underdog" who is hurting financially...but meanwhile, was just paid $10k for their work for 3 months of being a "face" and "voice" of a "commentary" channel. This corporate deceptive method is not new, and can even be traced to propaganda for wars.
Perspective: What hard work! You stole intellectual property, and now you will be the face of who gets sued for defamation and copyright theft. Well done. Brava!
But see, the viewer has a relationship now. They're in that corporation's Discord or Telegram server, they watch each of that unknown corporation's streams, they make "friends" with others who watch that corporation's person...it's a community! A community with brains that have been preyed on.
They're not watching raw, unique, NEW people. They're watching digital media agencies.
It works for the digital media agencies, if you never find out they're the ones behind the charade for money.
PR Agencies Work In Campaigns;
This is fueled by a system of hate;
There is no fact, it's storytelling without a disclaimer.
Digital Platforms SEO
This is where SEO comes into play. If it wasn't enough to try and smear someone's name and produce false narratives for profit, SEO is next.
SEO is a way to help tell a search engine things such as what is in a photo, or the meta description of an article, for example.
Digital marketing agencies and corporations operate by taking individuals like me, for example, who have been "BRANDED" by them in the past.
These corporations have teams working around the clock to search specific terms to keep the videos they create consistently ranked. Let's take "Lillee Jean Met Gala", a topic not trending, nor relevant. However, it is now a search term again, to bring up metadata in other areas of the web. Why? For profit.
Additionally, these corporations publish 1-2 posts on social media platforms each week to prevent any decline in ranking. Playlists across social platforms that have nothing to do with...let's take me, get mass-produced to re-bump a video.
They connect specific WORDS with the individual's face and identity for greed.
If you have consistent branding, you now have the perfect package. The way these digital media agencies and corporations work is as follows: Create a slogan, create a "look", create a cause, then rotate the searches for as long as they can sustain without being sued or caught.
What You Can Do
With Project Bullyish, it has always been my vision that people will strive to present themselves the way they would want to be seen and treated. Well, how can somebody do that if they do not know the facts?
One of the main things I have noticed from terrible things occurring to myself and my family is misinformation being spread.
As avid readers of my website have seen, and those who viewed my documentary, it has gotten to the point where nonconsensual AI deepfakes were made of my body, and the NYPD subpoenaed the social platforms to criminally prosecute the person who created them, and distributed them. It has ties to these very corporations' Discord servers. There have also been threats to my life requiring a deep investigation, related to these very corporations.
These digital media agencies and corporations differ from those that, for example, create a media buzz for a musician's new album. That's clean, and normal marketing.
These agencies are international chains that operate like the Wizard of Oz, deceiving the public while operating behind the scenes.
Don't be that person who bites in.
Where there is money, there is motive, and there is a corporation.
Written by Lillee Jean Trueman
All rights reserved.
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